I bet the people that are posting all the funny new Super Bowl Ads days before the game are the same people that post info about a new movie they just saw. Thus spoiling it for the rest of us.
Because of texting, todays generation has no idea of the horror felt when get caught passing a note in class and having the teacher make you read it out loud!
In the South we don't pay no attention to that stupid ground hog. We go out and look at the bush hog, if there is frost on it, it's still cold... dammit.